11th May ClubHouse] Fan Experience and Data
Fan experience & data
[04/03/2021]
Pierre Gautier , Head of Sport, spoke in the Fanstriker to discuss the experience and commitment of fans with Maëlle Taffou Nicolas Claquin and Matthias Disch.
Agenda
- Focus on behaviors as segmentation elements
- Use the rule of 20% content (newsletters, contests, landing pages, etc.) for 80% distribution
We would like to thank the professionals present for the special time we were able to have. Pierre remains available to discuss these issues which are particularly close to its heart.
Alexis Riotteau
Would you like to carry out a data & CDP diagnosis of your organisation? Take advantage of 30 minutes of free consulting by reserving your slot.
Find more References here!
Share this article with your friends!
Read more on our data & entertainment blog:
Professional and leisure sports: should you integrate SMS into your loyalty strategy?
Professional sports and leisure: should you integrate SMS in your loyalty strategy? If SMS is now widely used by brands as one of the privileged channels of their loyalty strategy, this channel of
7 solutions to develop your database during the summer break
The summer break is a slow period in the activity of the clubs, however it can allow, to develop its database.
Federations: Marketing a digital event
Federations: Marketing a ditial event, illustrated by the example of the French Athletics Federation.
No Comments