Increase the number of contacts in your database

Here is a presentation of our collaboration with the fairground arts festival Namur en mai. Its 2021 edition has been specially thought out and developed to meet health requirements. The festival also wanted to distribute its practical information to all its contacts without depending on social media, whose algorithms restrict the distribution of publications. 

To develop a better relationship with its fans, Namur en mai wanted to promote the subscription to its newsletter. This communication operation was made possible through the creation of forms aimed at collecting contact data and through the promotion of their newsletter on their dedicated social media accounts.

Lisa Henri, marketing and press relations manager, explains the festival's ambition: “ We are always working on new campaigns to develop our database. This helps us to no longer rely on social media to communicate with our clients.”

Find out more about the work done on Namur en Mai acquisition strategy.