08 Mar Using Pims and Arenametrix to manage your marketing activity
Using Pims and Arenametrix to manage your marketing activity
Bringing together the best in terms of scoring and sales management with a relational tool for data centralisation and marketing activation is the assurance of having an accurate follow-up of one's sales performance and marketing communications.
Arenametrix and Pims are working together to provide producers and venues with quality data to help them manage their business.
This is the case ofAllo Florida which uses both solutions to optimize the commercial and marketing management of its concerts, tours and venues.
Find out more about this collaboration in our use case.
Allo Floride is a free and independent artist-run centre and cultural content creator, dedicating its expertise and curiosity to music and the art of living.
From the outset, the group was conceived with a view to diversification, and has developed its activities around three pillars: entertainment, service to artists and the creation and operation of living spaces.
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Read more on our data & entertainment blog:
Creating a spectator journey means offering a complete experience before, during and after the show thanks to marketing automation.
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