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Establishing a personalised relationship with the different profiles of your audience is crucial if you want to diversify your audience. It is therefore essential to get to know them and to be able to gather as much information about them as possible, in an organised and clear manner, to study the impact of your diversification policies.
Having an all-in-one tool that allows you to understand your audience, personalise your communications and drive your business at a glance is, therefore, a must if you want to take your audience diversification strategy to the next level.
To find out more, see below the results of our collaboration with the Rennes Opera.
Anchored in the heart of the city since its opening in 1836, the Rennes Opera is an opera house with 650 seats. With more than 80 curtain raisers each season and a multiple repertoire, this opera house, which is very much connected to its environment, attracts a diverse audience, including a significant number of new spectators.
Would you like to carry out a data & CDP diagnosis of your organisation? Take advantage of 30 minutes of free consulting by reserving your slot.
Creating a spectator journey means offering a complete experience before, during and after the show thanks to marketing automation.
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Equip yourself with a tool CDPto centralise your database and develop relations with the public Download the full version Equip yourself with a tool CDPto centralise your database and develop relations with the public
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