Rencontres Spectacle Vivant N°1

Thursday 24 June at 11:00

Join Apolline for a moment of exchange around the Arenametrix filters and indicators.

Loyalty, recency, "types of", distance, average basket, price formulas, season, representation, events... The filters on the Arenametrix "Contacts" page are numerous and allow you to target your audiences with great finesse. Don't you know them all? Are you wondering how to use them effectively?

Areas for reflection :

Performance of your marketing campaigns and conversion tunnel

Socio-demographic and consumer segmentation

Audience retention and life cycle

Exchange of good practice

Would you like to know everything about these tools for optimally segmenting your database?