Too often forgotten, the transactional mail allows you to send an automatic communication after an action carried out via the Forms module. For example, for any subscription to your Newsletter, a transactional email can confirm it by welcoming the fan to your club's fan family, and by sending a gift for their entry in the Newsletter course (which can also be considered as a promotional offer to encourage them to buy). Where many clubs are only relational on the registration email, AS Roma goes further by launching the marketing from the beginning...