Webianire Arenametrix - Fanprime - ESTAC

Pro Clubs: Successful Relationship Marketing to Increase Fan Engagement

Webinar clubs pro: Successful relationship marketing to increase fan engagement

Tuesday, December 13, 2022 - 5pm

Through the example oftheESTAC Troyes and with the participation of its President & CEO , and Fanprime share their best practices and experience in the implementation of an ambitious fan engagement and loyalty project.

On the exchange programme:

        • Enrich fan data and eliminate silos
        • Optimize the average fan basket and stadium occupancy rate
        • MyESTAC 360 loyalty program (digital, social, in-stadia, ticketing, e-shop, web3)

Belonging to the City Football GroupESTAC is a professional soccer club playing in Ligue 1, the highest level in France. With more than 300k followers on social media , the club is a pioneer in the relationship with its fans.

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Alexis Riotteau

Alexis Riotteau

Would you like to carry out a data & CDP diagnosis of your organisation? Take advantage of 30 minutes of free consulting by reserving your slot.

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