Venues & Theatres
Bring your season to life beyond each performance: learn your audiences' tastes, support your subscribers, recommend the right shows to the right people.
Performing Arts sector
The curtain falls. The relationship with your audiences goes on.
Arenametrix is the audience platform and CRM for the performing arts: theatres, opera houses, national stages, festivals and producers use it to centralise their ticketing data, build spectator loyalty and fill their venues without discounting their programme.
100+ performance venues trust us
Who it's for
Every stage has its own realities.
Festivals
Turn the event into a lasting community: optimise pass sales, personalise the festival-goer experience and keep the connection alive between editions.
Producers
Take back control of your local audiences: centralise data from your distribution networks, map audiences by territory, optimise your promotional spend.
Your challenges
Your daily challenges do not fit a generic CRM.
How do you turn an occasional spectator into a regular of your programme?
A first visit is the start of a potential relationship. Analyse artistic affinities and recommend the most relevant shows.
The benefit: A loyal community around your programme.
How do you stay connected with audiences who buy through third-party resellers?
Ticketmaster, agencies, partner networks: your audiences slip away at purchase. Arenametrix rebuilds the complete picture of every attendee.
The benefit: Audience knowledge reclaimed from the middlemen.
How do you launch your season without piling up manual campaigns?
Automate journeys by profile: long-standing subscribers, frequent attendees, new audiences.
The benefit: Time saved and more personal communications.
How do you fill your less popular performances without devaluing your programme?
Identify receptive audiences by location, habits and preferences, and send them a personalised message.
The benefit: Better attendance, artistic value preserved.
Platform
A platform built for the realities of the stage.
Connect
Connected ticketing, shop and access control: a complete view of every spectator.
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Marketing
Segment your spectators and personalise based on history, engagement and buying habits.
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Analytics
Attendance, occupancy and loyalty: track performance and anticipate opportunities.
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Sales & Fundraising
Group sales, partnerships, patrons and institutional relations organised in a single tool.
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SSO
A single account for your whole digital world: every spectator finally recognised.
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The complete platform
Arenametrix connects your ecosystem to help you know your spectators better and build their loyalty.
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Your season, automated
A programming season with Arenametrix.
Scroll through the season: at every key moment, campaigns trigger themselves for your spectators.
Slide through the season
June
Pre-season
Results
They make their stage shine and build loyal audiences with Arenametrix.
Venues & Theatres
Le Crazy Horse
Creating a complete, automated spectator journey to strengthen the bond with every spectator.
81%
satisfied spectators
25K
inactive contacts reengaged
Venues & Theatres
Quai M
Maximising your season ticket renewal rate with automated reminders.
+46%
renewal rate
2h
of set-up
Festivals
Jazz à Saint-Germain-des-Prés
Enhancing the festival experience by automating content delivery.
72%
open rate
25%
response rate
Frequently asked questions
Who is Arenametrix for in the performing arts?
Arenametrix is the audience platform and CRM for the performing arts: theatres, opera houses, national stages, festivals and producers use it to centralise their ticketing data, build spectator loyalty and fill their venues without discounting their programme.
How do you stay in touch with spectators after a performance?
Automated journeys take over at the key moments of the season: thank-you messages, satisfaction surveys, a suggestion for the next show. The relationship continues after the curtain falls, without adding to your teams' workload.
How do you fill a venue without multiplying discounts?
Segmentation targets the profiles most likely to buy, such as local audiences or last-minute buyers, with dedicated offers. You fill the last seats without a blanket promotion that would devalue your programme and frustrate your subscribers.
Ready to take back control of your audiences?
In 20 minutes, an expert from your sector reviews your context and shows you how to know your audiences better, automate your marketing and grow loyalty. No commitment, unless it clicks.