Leisure - Zoos, amusement parks & escape games

Your visitors deserve
the best experience.

Arenametrix is the marketing and CRM platform that enables you to :

  • Know your visitors to build loyalty
  • Personalize the customer experience
  • Meet your development goals
Photo of a Ferris wheel in an amusement park

Leisure parks, zoos and escape games using Arenametrix

Centralize your data

The data generated by your visitors and teams on a daily basis is valuable.

Today, this data is still too often underutilized, at the cost of time-consuming tasks and a failure to adhere scrupulously to user protection rules, such as GDPR.

We can help you unify and deduplicate your amusement park, zoo or leisure venue’s data, then enhance it in a single interface by connecting to your business tools: ticketing, access control, website, resale, online store...

Photograph of children visiting a zoo

Offer your visitors the
best possible experience

Arenametrix helps you harness the most interesting data you have to understand your audience's habits. We provide you with a simplified visualization of your visitors' behavior, so you can get to know them better and offer them the best possible experience before, during and after their visit or activity.

With our all-in-one tool, you access expert knowledge of your visitors with a wide range of communication channels to reach your audiences in a personalized way, at the right time and on the right communication channel.

Photo of a group of kayakers sailing in a leisure park

Manage and develop
your business

With Arenametrix on your side, you can precisely analyze the impact of your marketing actions, so you can better evaluate them and plan your next steps (engagement from your campaigns, conversion rates into bookings, and more).

Your operational teams benefit from a collaborative and intuitive tool that saves them time, and their managers get a better view of their teams' work in line with their growth goals.

Picture of water parc

Our data integrations related to leisure activities

Arenametrix is connected to over 80 data sources, including the main tools used in the leisure industry
(ticketing, online stores, mobile applications, cashless, access control...)