Use case Stade Français Paris :
Limit season ticket holders no-shows and promote secondary ticketing.

Stade Français

Stade français Paris Rugby is a French rugby club founded in 1891 and based at the Stade Jean-Bouin (20,000 seats) in Paris.
It has a rich record with fourteen French championship titles.

For a season ticket holder not being able to come and watch a game inevitably happens at some point during the season. Leaving a place empty is still a shame! This is where secondary ticketing comes in.

Connected to the Stade Français access control system, Arenametrix makes it possible to identify the fans affected by the no-show and remind them of the secondary ticketing service by using a marketing automation scenario.

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