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Use case

A fast and profitable digital transformation through data centralization

With over 650,000 followers, SC Bastia needed a simple and fast solution to:

  • Centralize all its data (ticketing, store, website) in one place for optimal use.

  • Train its teams quickly to make them autonomous on the CRM.

  • Launch highly targeted marketing campaigns to maximize fan engagement and drive revenue.

Implementation in record time

Thanks to a pragmatic and efficient approach, the club successfully:

→ Connected all data sources in less than two weeks, with automatic daily updates.

→ Trained its teams in just 48 hours, ensuring quick adoption of the CRM.

→ Segmented and targeted its database for highly personalized campaigns.

→ Automated marketing campaigns, reducing manual effort while increasing efficiency.

→ Deployed an effective acquisition strategy, converting fans into engaged contacts.

3
data sources automatically synchronized, providing a 360° view of fans.
30.000
contacts collected in the first month, thanks to data centralization and acquisition campaigns.
15.000€
in merchandise revenue generated from the first campaign, proving immediate profitability.

Why a CRM is a game-changer for sports clubs?

SC Bastia’s experience proves that a well-integrated CRM enables quick action, structured fan relationships, and revenue optimization within weeks.

A CRM is easy to use, delivers immediate impact, and ensures proven profitability. Ready to take the next step?

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