Multiply your match day merchandising turnover
by 5 thanks to an SMS campaign

Red Star

Red Star Football Club, is a French soccer club founded in 1897 in Paris and based in Saint-Ouen-sur-Seine, in the northern suburbs of the capital since 1909. The club has won 5 French Cups in its history. At the end of the 2023/24 season the club won French third division and has been promoted to Ligue 2.

Match days are when fans gather to cheer on their team.
This important fan flow is an opportunity to increase merchandising revenue.

This is exactly what Red Star FC thought as it prepared for its match against US Orléans on March 24, 2023.
The club decided to set up an SMS communication campaign to encourage fans to visit the store.
Thanks to effective targeting and commercial action, Red Star FC increased its merchandising revenue by a factor of 5 compared with previous matches without SMS communication.

Find out more in our dedicated use case