Communicating Effectively Across Diverse Festival Audiences Using Audience Preferences
FD FestiVoix de Trois-Rivières Cultural institutions often present a rich mix of programming — from concerts and festivals to exhibitions ...
Automating the welcome journey for first-time spectators to strengthen loyalty
LC Les Célestins, Theater of Lyon Discover how the Célestins Theater implemented a simple and effective automation strategy to identify ...
Fan data platform for sports clubs: Unify data, deploy SSO, activate CRM
KG KRC Genk How KRC Genk structured a unique data repository to better understand its supporters, personalize its campaigns and…
Stade Brestois 29 : turning a historic european run into a fan data revolution
UC Use case : Stade Brestois 29 How Stade Brestois 29 structured its data infrastructure to better understand, segment, and activate its ...
Adopting a CRM tool to communicate easily with audiences while complying with Québec’s Law 25
FA Firt Act Theater How implementing Arenametrix made it possible to simplify the marketing team’s work while ensuring full compliance…
Belgian Pro League: A Shared CRM Framework Tailored to Each Club
BP Belgian Pro League By selecting a preferred CRM partner, the Belgian Pro League has given its clubs a shared framework to make better ...
FC Zürich: from centralised fan data to actionable personas
FZ FC Zürich By connecting behavioural, transactional and engagement data, FC Zürich has gained a far more precise understanding of its fan ...
Giving château visitors a voice, in the moment and afterwards
CD Château de Chantilly How the Château de Chantilly listens to visitors across its different spaces.