Skip to content
Resource centre

Guides, webinars & customer stories

Everything you need to master CRM marketing in performing arts, sports and culture.

Turning data into connection: a smarter way to engage your audiences

Discover how the Rennes Opera House has optimized its loyalty and diversification strategy thanks to Arenametrix CRM.

22 September 2026 · 3 min read

Maintaining Strong Audience Relations in the Event of Last-Minute Cancellations

BP Benrath Palace Discover how the Benrath Palace and Park Foundation ensures an outstanding visitor experience at its Lichterfest…

22 September 2026 · 3 min read

Expand your in-store product lineup while boosting customer retention

Discover how Paris Rendez-Vous uses GuestViews to elevate in-store strategy.

22 September 2026 · 2 min read

Engage visitors beyond their visit and turn them into ambassadors

Discover how the Verdun Memorial puts visitors at the heart of its strategy with GuestViews’ smart feedback solutions.

22 September 2026 · 2 min read

Deploy a flexible solution designed for touring setups and cross-border data collection

Discover how the Art Explora Festival gathers visitor insights at every step of the visitor journey.

22 September 2026 · 2 min read

A fast and profitable digital transformation through data centralization

SB SC Bastia How SC Bastia structured its database, trained its teams in record time, and boosted its revenue with an agile and…

22 September 2026 · 1 min read

Build visitor loyalty through personalized communication

ÉP Établissement public des Musées d'Orsay et de l'Orangerie Discover how the Musée d’Orsay and Musée de l’Orangerie place visitor ...

22 September 2026 · 2 min read

Supporting Every Spectator Before and After Their Visit with Automated Communications

CF Comédie-Française Discover how the Comédie-Française structured its audience communication strategy to prepare visitors for their…

22 September 2026 · 3 min read

Build festival audience loyalty through a multichannel data collection strategy

CF Chorus Festival - Department of Hauts-de-Seine Discover how Chorus Festival collects and uses visitor insights to improve the ...

22 September 2026 · 2 min read

Collecting Audience Feedback After Every Performance with Marketing Automation

CD Comédie de Genève Discover how Comédie de Genève implemented a simple yet powerful marketing automation workflow to gather spectator…

22 September 2026 · 2 min read